oi TELECOM | national POS
oi telecom • AGency: BULLET
15 types of POS, flagships, activations, institutional events — we brought "Oi” to all of Brazil!
For two years, we developed all of Oi's retail, special offers, and institutional communications nationwide.
We strategically approached every retail type, assembling a dedicated creative and production team with the ability, agility, and expertise to develop and deliver materials that brought innovation to the brand. This was my entry point into Bullet, where I exclusively handled the account for the duration of its time with us. A huge challenge and a significant learning phase.
On average, we created 250 assets per month.
We delivered 1,868 final pieces in one year.
We implemented 161 brand activations across Brazil in 2013.